Kia unveils the Niro electric concept and the future strategy

As part of the presentation of the electric concept NiroKia illustrated his future strategy at the Ces of Las Vegas. A vision defined “boundless for all“, unlimited for all for the countless opportunities in terms of mobility and future transport. There are three basic concepts of the Kia strategy: autonomyconnectionelectrization.

Kia aims to commercialize cars with a level 4 autonomous driving. The tests of these vehicles should begin in 2021. From 2025, the House will adopt connection technologies among its own cars to make each model a connected car in 2030. Finally, by 2025, Kia will introduce 16 new electrified vehicles. In a range that includes new hybrids, plug-in hybrids and 100% electric. A new fuel-cell electric model will arrive in 2020.

The presentation of the Niro electric concept is part of this. This SUV represents a further step in the electrification of the Korean house. The design makes aerodynamics very efficient, the front grille has been replaced by a interactive display. The new Active Pedestrian Warning System improves safety systems for pedestrians, with front chambers and object recognition sensors.

Lithium polymer batteries provide energy with a capacity of 64 kWh and are coupled to the electric motor by 150 kWh. Niro is credited with a range of 383 km.